Accessibility

FAQ – Accessibility Accessibility of websites Whoever designs a website should also pay attention to accessibility for many reasons, because this can have many positive effects. The global internet is designed so that everyone can use it. Sounds quite logical at...

API-interface

FAQ – API-interface API-interface An API interface has its origin in the programming of software applications. It is used to connect standard applications of operating systems, databases, or peripheral devices when programming new software, without the...

KPI Performance Indicator

FAQ – KPI Keyword Performance Indicator (KPI) The performance indicator or KPI is a value that summarizes certain values for a current or future orientation for business decisions. In business administration, the focus is on profitability, liquidity,...

Google Bid Simulator

FAQ – Google Bid Simulator The Google bid simulator supports webmasters The Google AdWords Bid Simulator allows a close look at the development of ad performance when delivered with different click costs. This is done automatically so that the advertiser does...

Google product ads

FAQ – Google product ads Product displays have many advantages Google product ads have also been among the options for paid searches for some years now. They are also billed per click and are displayed at Google Shopping. Therefore, in addition to a Google...

Dynamic search ads

FAQ – Dynamic search ads Dynamic want ads increase turnover Google AdWords offers numerous possibilities if you want to place advertisements. One possibility are dynamic search ads. Here, ads are created that are dynamically matched to the website texts. They...